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1. About AVDTags

These Terms of Service explain how you may use the AVDTags website, your account and our digital pet-profile service. “AVDTags”, “we” and “our” refer to the service; “you” refers to the person using it.

By creating an account or using the service, you agree to these terms. Our Privacy Policy explains how we handle personal information.

2. Creating and verifying your account

• Use an email address you can access and provide accurate signup details.
• New email-and-password accounts are activated after you follow the verification email and confirm the password you chose. Verification links expire after 1 hour; you can request another email.
• Supported Google and Apple sign-in methods use the provider’s verified email address.
• Keep your password private. Contact us if you believe someone has accessed your account without permission.

The service is intended for adults. Anyone under 18 should use it with a parent or guardian.

3. Your pets, tags and QR codes

AVDTags links NFC pet tags and their QR codes to digital pet profiles. A compatible phone and an internet connection are needed to open and use the website.

• You can create a pet profile, add a photo or icon and update its information.
• Several tags can link to the same pet. A paired QR tag opens the same profile as its corresponding pet tag.
• Removing a tag unlinks it from the pet. Removing the last tag deletes that pet profile after confirmation.
• Deleting a whole pet profile unlinks its associated tags.

4. What becomes public

A public profile can be opened by anyone with its link, including someone who scans a tag or QR code. Marking a pet Safe hides the owner details again, but cannot remove screenshots or copies already made by other people.

5. Found-pet alerts and optional emails

Someone viewing a pet profile can press I’ve Found This Pet to notify its owner on AVDTags. This does not automatically mark the pet Lost or reveal hidden owner details. The owner decides whether to mark the pet Lost.

• Found-pet emails are optional and use the notification email saved in Owner Details.
• Six-month tag-check reminders are a separate optional email setting.
• You can turn these settings off. Reminder emails also include an unsubscribe option.
• Mobile/SMS found-pet notifications are not currently available.

Do not rely on an email arriving immediately. Delivery can be affected by email providers, spam filters and technical problems. Report an alert if it appears to be misuse.

6. Keeping your information useful

You are responsible for the information and images you add. Please:

• Keep your pet’s profile and owner contact details accurate and current.
• Test your tags and QR codes periodically, and check that the linked profile opens correctly.
• Only upload content you have permission to use.
• Avoid adding sensitive information that a finder does not need.

7. Sharing images and lost-pet posters

The sharing tools let you create pet keepsake images and lost-pet posters using your pet’s information and photo. Check the preview before downloading, printing or posting.

Keepsake images exclude owner contact details. Lost-pet posters may include contact details and other optional information you choose to add. You are responsible for deciding what to publish.

Once you share an image outside AVDTags, changing or deleting the pet profile will not update or remove that image. Social networks and other websites apply their own terms and privacy policies.

8. Editing, unlinking and deleting

You can edit your profiles, remove linked tags, delete pets and request account deletion through the available account controls or by contacting support.

Deleting your account removes the active account and its pet profiles. Some records, such as orders, reports, support messages or security records, may remain where needed to deal with an issue or meet legal obligations. See the Privacy Policy for more information and contact us with a specific deletion request.

9. Using AVDTags responsibly

Use the service lawfully and respectfully. Do not:

• Claim a tag or profile that you are not authorised to manage.
• Submit false found-pet alerts, harass another person or misuse their contact information.
• Upload unlawful, harmful or misleading content.
• Attempt to bypass security, access another account or disrupt the service.

10. Availability and pet recovery

AVDTags helps a finder access a pet’s information. It is not an emergency service or a live GPS tracker, and it cannot guarantee that a pet will be found or returned.

Access can be affected by phone compatibility, connectivity, maintenance or technical faults. Keep another suitable form of identification for your pet and use other appropriate steps to look for a missing pet.

We aim to operate the service reliably, but uninterrupted or error-free access cannot be guaranteed.

11. Your content and our work

You keep ownership of the photos and other content you upload. By adding content, you allow AVDTags to store, display and use it as needed to provide the features you choose, including pet profiles and sharing previews.

The AVDTags branding, website design and service materials belong to AVDTags or their respective rights holders. Do not copy or reuse them without permission, except where the law allows it.

12. Account restrictions and closure

We may restrict or suspend an account where there is a reasonable concern about misuse, a security risk or a breach of these terms. Contact support if you believe a restriction is a mistake.

You can stop using the service and request account deletion. Restrictions or account closure do not remove any rights or obligations that apply under law.

13. Responsibility and your consumer rights

We will provide the service with reasonable care and skill. Recovery can depend on factors outside our control, including the accuracy of information provided and the actions of a finder.

Nothing in these terms removes your statutory consumer rights or excludes liability that cannot lawfully be excluded, including liability for fraud or for death or personal injury caused by negligence.

These terms do not replace the information or any applicable purchase conditions shown when you buy a product. Contact support if a product or service has a problem.

14. Updates and applicable law

We may update these terms as the service changes. The current version and its update date are available on this page. Please check them when you use a new feature.

These terms are subject to applicable UK law. Any mandatory consumer protections that apply where you live remain unaffected.

15. Questions or help

For account, tag, service or terms questions, contact [email protected].

Please describe the issue and include the relevant order or account reference if needed. Do not send your password.

1. Who this policy is for

This policy explains how AVDTags handles personal information when you create an account, manage a pet, scan a tag, place an order or contact us.

For privacy questions or requests, email [email protected].

2. Information we handle

• Account information: your name, email, password hash, sign-in details and preferences.
• Owner and pet information: contact details you save, pet names, breeds, dates, photos, notes and tag links.
• Orders: items purchased, customer and delivery details, order references and payment status. Payment providers handle the payment details submitted through their checkout.
• Alerts and support: found-pet alerts, reports, support requests and any saved message history associated with them.
• Technical information: scan and activity timestamps, IP addresses, browser/device information and records used to operate and protect the website.

You do not have to fill in optional pet or owner fields. Leaving out information may limit how useful a profile is to a finder.

3. Why we use it

• To provide the service: creating and verifying accounts, managing profiles, linking tags, handling orders and responding to service requests. This supports our contract with you.
• To operate and protect AVDTags: preventing abuse, investigating reports, diagnosing faults and maintaining the service. These are our legitimate interests, balanced against your rights.
• For optional email choices: sending found-pet alerts and six-month tag-check reminders when you opt in. You can withdraw that consent.
• To meet legal obligations: handling records or requests where the law requires it.

Account verification, password recovery and order-related messages are service messages, separate from optional found-pet emails and reminders.

4. Public profiles: Safe and Lost

Anyone with the public profile link can open it. A tag or QR code is one way to reach that link. Only save contact details you are comfortable sharing if your pet is marked Lost.

Changing back to Safe hides owner details again. AVDTags cannot retrieve information someone has already copied, downloaded or shared elsewhere.

5. Found-pet alerts and reminders

Pressing I’ve Found This Pet sends an alert to the owner on AVDTags. It does not automatically change the pet’s status or publish hidden contacts.

• Found-pet email alerts: an optional checkbox allows us to send these to your saved notification email.
• Tag-check reminders: a separate checkbox allows an email reminder every six months to test your tags and review profile details.
• Changing your mind: turn the relevant setting off in your account. You can also unsubscribe from reminder emails.
• Mobile notifications: the mobile/SMS option is currently unavailable.

Opting into an email does not make that email public while your pet is Safe.

6. Verifying a new email account

Before an email-and-password account is activated, we temporarily store the signup name, email, password hash and a hashed verification token. The email link expires after 1 hour.

Successful verification creates the account and removes the temporary signup record. Abandoned signup records become eligible for removal after seven days and are cleared during request-triggered cleanup.

For supported social sign-in, we use the provider’s verified email and identity information to connect the account. We do not receive your Google or Apple password.

7. Who may receive information

We do not sell your personal information.

• Profile visitors: receive the information available under your pet’s status and visibility settings.
• Service providers: hosting, email delivery, payments and supported sign-in providers process information needed for their part of the service.
• Support and administration: authorised administrators may access records to manage the service, investigate alerts or deal with a request.
• Legal recipients: information may be disclosed where required by law or to handle a legal claim.

If you post a keepsake image or lost-pet poster elsewhere, that website or recipient handles the shared information under its own terms. Review optional contact details before sharing a lost-pet poster.

8. How long information is kept

Account and pet information is kept to provide your active account and profiles. You can edit or delete profiles and request account deletion.

Deleting an account removes the active account and pet profiles. It does not necessarily erase order records, reports, security logs or saved support/message records. Retention depends on the purpose of the record, any unresolved issue and applicable legal obligations. Contact us to ask about a specific record or request erasure.

The temporary signup record has a separate cleanup process, explained in section 6.

9. Your privacy rights

Depending on the circumstances and the applicable data-protection law, you may ask us to:

• Provide access to your personal information.
• Correct inaccurate or incomplete information.
• Erase information, restrict its use or consider an objection to processing.
• Provide a portable copy where that right applies.
• Record your withdrawal of consent for optional processing.

Email [email protected] to make a request. We may need to confirm your identity to protect your information.

You can also raise a concern with the UK Information Commissioner’s Office (ICO).

10. Protecting your information

We use access controls and other technical measures to protect the service. Account passwords are stored as hashes, rather than readable passwords. Verification links are time-limited.

No website can guarantee complete security. Use a strong, unique password, keep verification links private and tell us if you suspect unauthorised account access.

11. Cookies and browser storage

Features such as sign-in, returning to a scanned tag, checkout and saved preferences can use cookies or browser storage to work correctly.

You can manage cookies and stored website data through your browser. Clearing or blocking them may sign you out or reset saved preferences. Third-party sign-in and payment services also have their own privacy and cookie information.

12. Children and shared information

AVDTags is intended for adults. Anyone under 18 should use the service with a parent or guardian.

Avoid adding children’s personal details or unnecessary sensitive information to a pet profile, free-text field or shared poster. Only add someone else’s contact details or photo if you are authorised to do so.

13. Changes to this policy

We may update this policy when the service or the way information is handled changes. The current version and its update date are published here.

Review the policy when you use a new feature or change what you choose to share.

14. Contact AVDTags

For questions about this policy, a privacy request or a concern about your information, email [email protected].

Include enough information for us to identify the relevant account or issue, but do not send your password or unnecessary sensitive documents.